Simon Chadwick is a Professor of Sports Enterprise at Salford University, Manchester in the UK, where he is also a member of the Centre for Sports Business.
His academic research has appeared in journals including Sloan Management Review, the Journal of Advertising Research, and Thunderbird International Business Review.
He has published fifteen books on sport and is a sport business columnist both for The Conversation and for the International Centre for Sport Security’s journal.
Among his consultancy activities, Chadwick has worked with numerous organisations involved in sport including Adidas, FC Barcelona and the Chinese Football Association.
Chadwick’s views on sport are regularly covered by the media – he has been quoted in publications across the world including in the Wall Street Journal, Forbes, the Financial Times, The Economist and China Daily.
He also regularly appears on television, where he has commented on sport for broadcasters such as CNN, Bloomberg, Al Jazeera, the BBC, CNBC, and CCTV.